Lean Entrepreneurship Guide
$15.00
The evidenced-based, idea validation way of planning is the most important change to entrepreneurship in fifty years. It comes out of Silicon Valley where their new internet platform required a different way to do startup than a traditional business plan. This guide, which is the first and only summary of all methods/ strategies, double the chances for startup success. Using Steve Blank’s customer development process and a canvas to build a business model, the actual buyers of the product or service (end-users) design the components. Companies like Uber, AirBnB, and Zappos succeeded because of positive feedback from early adopters.